Chris Hamilton is an automotive journalist, editor, and lifelong truck enthusiast with extensive experience covering custom truck builds, fabrication, performance upgrades, aftermarket products, and a ...
Chris Hamilton
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August 24, 2026
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Department
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AS SEEN IN OUR MAY 2026 ISSUE – Buy Now!
It’s exciting times for the custom truck scene in early 2026! With the loss of many of our favorite publications over the years, the team here at Engaged Media is focused and driven, with the goals of keeping your favorite magazine titles in circulation while aggressively setting our sights on new outlets for you to display the hard work and dedication that goes into every truck build. You may have noticed the upgrade in paper quality over the last few issues, which is just the start of our push for higher standards. You may not be the type of person to reach out to our team via email, but we can assure you that your opinions don’t stand alone. We get a lot of messages every month from our readers, suggesting content ideas and product upgrades and even a few correcting our mistakes. We love all the messages, and we hope you build up the desire to reach out and share your thoughts or simply to let us know some details about your personal truck project.
Moving into the middle of 2026, you’re going to see quite a few exciting things pop up in your feed, assuming you follow us online and on social media. First and foremost, we’d like to introduce an all-new, interactive, digital experience that we are developing specifically for the mini-truck audience. We know how passionate you guys are about this niche industry, and we want to give you a publication you can be proud of—proud to share, proud to engage with, and excited to be a part of. This new publication is called Mini Trucks. It will have a retro vibe, with the same standards and expectations of its parent publications, including Street Trucks and C10 Builder’s Guide.

The unique thing about this new interactive, digital publication is the ability to not only have linkable product specs so you can scout out some of the parts that are featured on the top trucks in the industry, but we also have the ability to embed video, animated GIFs, and even audio enhancements. The first issue of Mini Trucks magazine will be free to the entire world, and we expect the views and engagement numbers to be through the roof. This publication will be sent to the entire Street Trucks and Drive audiences, as well as our complete Motortopia mailing list. This publication will be shared like a viral sensation, and we truly think you will be impressed by a product you might initially feel you won’t enjoy, but just wait and see! Yes, it’s digital, but it’s interactive, which makes it so much more special.
The goal is to judge the audience and get a feel for the demand on a title as specific as this. If it hits all the right marks and we get the support from the industry we are expecting, the likelihood of holding this publication in your hands, printed with the same quality and expectations as this publication, will be higher than ever. If you are a mini-truck enthusiast and you want to make sure you get a link right when it drops, head over to www.minitrucksmag.com and add your email address. Are you a manufacturer, an apparel company, or even a host of an event that would like to promote your product? We have media kits ready to go! Email me directly (chamilton@engagedmediainc.com), and I will walk you through all of the incredible opportunities we have to offer. This will go quickly, so don’t slack!
Chris Hamilton is an automotive journalist, editor, and lifelong truck enthusiast with extensive experience covering custom truck builds, fabrication, performance upgrades, aftermarket products, and a ...
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