Every Queen Needs her own Chariot

WHETHER YOU’RE BUILDING A FENDER- DRAGGING CLASSIC OR A LIFTED HAULER, EVERY BUILDER KNOWS THE VALUE OF A WELL LAID PLAN AND A GOOD CONCEPT RENDERING TO KICK START THE PROJECT AND HELP GET EVERYONE ON THE SAME PAGE. For years, KEG Media has been at the top of the concept and design game spearheading some of the industry’s best builds. They turn out hundreds of vehicle concepts for the SEMA Show every year, and this year, husband and wife team Robbie and Keena Bryant set out to make an even bigger impact by setting up a KEG Media booth to display their own custom builds for SEMA show-goers, including Keena’s ’14 Toyota Tundra build, Aphrodite, to really wow the crowds with something new and exciting.

THE COMPLETE CUSTOMS CREW IS RESPONSIBLE FOR GUIDING THIS BUILD THROUGH TO THE FINISH, AND THEY WENT TO TOWN ON A CUSTOM BULLETPROOF 12-INCH LIFT IN THE FRONT AND AN ATLAS 10-INCH LIFT IN THE REAR.”

Throughout the years, Robbie Bryant and the KEG Media crew have created some stellar builds, with crunch times resulting in the Bryants sacrificing downtime to finish builds. So, when Keena piped up about wanting to have her own SEMA build, Robbie couldn’t resist. Keena knew she wanted to do the new Tundra, but in true KEG Media fashion this one would in no way resemble the one that rolled off the factory assembly line. With a handful of suggestions from Robbie and a unique sense of style set forth by Keena, the truck came together to be one of the baddest debut SEMA builds for 2014.

Going into the build, Keena knew exactly what she wanted: a modern Tundra with Addictive Desert Designs Honey Badger Series bumpers to start. The only problem was that the Honey Badger bumpers were not available for the ½-ton Toyota at the time. They put their heads together and with superior rendering skills on their side, where the factory ones once were. After seeing the rendering, Addictive Desert Designs signed on for the project, asking the couple to ship the Toyota to the company’s Mesa, Arizona headquarters so that they could use the truck to create the bumpers from scratch.

Meanwhile, the couple moved forward with the build design, ultimately bringing McNeil Racing on board. Robbie sourced the fiberglass fenders and bed sides, giving the truck the modern, aggressive look that Keena was after. Additions like the RK Sport ram air hood, Rigid Industries grille with LED light bars, A.D.D. Venom chase rack and a Scorpion bed liner tucked under the OR-FAB spare tire carrier only added to the beastliness of the build. Another thing that was a must on Keena’s wish-list was the color choice, which threw another curve ball into the build, since there aren’t many matte teal wrap options out there. But ever the resourceful and determined couple, they finally found the perfect exterior finish in the form of Avery Dennison’s Matte Lagoon Blue Metallic wrap.

IT’S NOT EVERYDAY THAT YOU SEE A 5-FOOT-TALL GAL HOPPING OUT OF ONE OF THE BADDEST LIFTED RIGS BUILT TO DATE. IT JUST GOES TO SHOW YOU THAT THE FAMILY THAT BUILDS TOGETHER STAYS TOGETHER.”

With the exterior color choice made, the interior of the truck was designed to match by Roadwire Leather Interiors. Black leather seats with suede bolsters and perforated inserts give passengers a comfortable, body-hugging place to sit, while the custom Matte Lagoon Blue Metallic- wrapped dash and seat embroidery match the truck’s exterior perfectly. Of course, we can’t forget about the sPod switch panel tucked neatly where the sunglass holder used to be, which gives Keena access to all of the necessary switches while maintaining the sleek modern interior.

As Keena intended to drive her truck as much as show it, performance was also an important aspect of the build. Under the hood, the stock 5.7L V-8 tied to the factory automatic transmission is boosted a bit thanks to an S&B Filters cold air intake, Doug Thorley ceramic-coated long-tube headers and a full MBRP exhaust.

The Complete Customs crew is responsible for guiding this build through to the finish, and they went to town on a custom Bulletproof 12-inch lift in the front and an Atlas 10-inch lift in the rear. The rear track bars and front spindles also come from Bulletproof Suspension, while Icon Vehicle Dynamics shocks help keep the Fuel Off-Road wheels and 38-inch Mickey Thompson Baja MTZ tires on the ground at all four corners. Providing the truck with substantial stopping power are discs from R1 Concepts.

A true top-notch SEMA build, this truck has gotten a ton of attention, and rightfully so. It’s not everyday that you see a 5-foot-tall gal hopping out of one of the baddest lifted rigs built to date. It just goes to show you that the family that builds together stays together. Now that the custom bug has bitten Robbie’s better half, we’re sure that we’ll see more builds with her name on the title this year as well.

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TRUCK SPECS

OWNERS

Robbie & Keena Bryant
KEG Media
2014 Toyota Tundra
Fort Smith, AR

ENGINE:

• Stock Toyota Tundra 5.7L V-8
• S&B Filters cold air intake
• Doug Thorley ceramic coated long-tube headers
• MBRP exhaust and mufflers

SUSPENSION & CHASSIS:

• Bulletproof front suspension; 12-inch lift
• Bulletproof spindles
• Atlas rear suspension with 10-inch lifted leaf springs
• Bulletproof rear trac bars
• Front shocks: Icon Vehicle Dynamics coil- overs with reservoirs
• Rear shocks: Icon Vehicle Dynamics shocks with reservoirs
• All suspension powder coated with Prismatic Powders Kingsport Gray Metallic
• R1 Concepts brakes
• Performed By: Complete Customs

WHEELS & TIRES

• 20×14 Fuel Off-Road Nutz two-piece wheels; black/machined finish
• 38/13.5/20 and 38/15.5/20 Mickey Thompson Baja MTZs

BODY & PAINT

• RK Sport ram air hood
• Rigid Industries grille with LED bars
• Addictive Desert Designs Honey Badger Series front bumper with Rigid Industries LED bars
• Warn Industries Zeon 10S winch with synthetic cable, Factor 55 fairlead and flat link
• Addictive Desert Designs Honey Badger Series rear bumper with Rigid Industries lighting and Monster Hook rear recovery hook
• Addictive Desert Designs Honey Badger Series running board steps
• Addictive Desert Designs Venom chase rack with Rigid Industries LED light bars
• McNeil Racing fiberglass fenders and bed sides
• Scorpion bed liner with OR-FAB spare tire carrier
• Custom retro-fit Legit LED headlights
• Smoked taillights
• Rigid Industries Radius 54-inch roof mount LED bar
• HornBlasters train horns with Viair compressors
• Performed by: Complete Customs
• Avery Dennison Matte Lagoon Blue Metallic wrap, matte black graphic performed by BSG Wraps

INTERIOR & STEREO

• Black leather Roadwire seats with black suede bolsters, black perforated inserts and teal contrast stitching
• Custom-wrapped dash
• sPod custom switch panel
• Upholstery by: Roadwire Leather

SPECIAL THANKS FROM THE OWNER: “A huge thanks to Matt and Traci from Complete Customs of West Texas. Addictive Desert Designs. Josh from LEGIT LED. Shaun and the guys at Complete Customs in McKinney, TX. Tyler of BSG Wraps in Dallas. McNeil Racing, Bulletproof Suspension, Icon Vehicle Dynamics, Atlas Suspension, Ekstrom Designs, Prismatic Powders, Fuel Offroad, Mickey Thompson Tires, Avery Dennison, Roadwire Leather, Rigid Industries, RK Sport, Warn Industries, Factor 55, Monster Hooks, HornBlasters, OR-FAB, Scorpion Liners, Doug Thorley Headers, BullyDog, MBRP Exhaust, S&B Filters R1 Concepts, my husband Robbie and the KEG Media team for helping bring this build to life, our kids and family, and everyone else who has supported us through the years. “

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