New Truck News | The Truck Every Man Needs??? OEM Updates, The All New Bronco, and the Rivian Electric Truck

770 horsepower should be enough, but (luckily) there’s more

Pickup trucks made a name for themselves through workhorse character and hauling ability but who says they can’t boost one’s ego from time to time?

Certainly not Shelby, who jammed 770 horsepower inside the F-150 Super Snake which we believe is, actually, the only genuine competitor for the incoming Hellcat-powered Ram TRX.

A SUPERCHARGED 5.0-LITER V-8 CAN TAKE YOU PLACES

The funny thing about the Shelby F-150 Super Snake is that it didn’t arrive as a Shelby’s engineer wet dream. No, sir. Customers actually demanded for a street truck and Shelby delivered… Shelby style, with a supercharged 5.0-liter V-8 and a mean-sounding Borla exhaust being the highlights. Read more here!

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Ford is introducing a new outdoor brand with an all-4×4 family featuring Bronco two-door, first-ever Bronco four-door and smaller Bronco Sport model – all engineered with Built Wild Extreme Durability Testing, Capability and Innovative Design principles for segment-leading levels of 4×4 capability, plus long-term off-road performance and dependability
The Bronco team is creating its new Off-Roadeo outdoor adventure playgrounds to four U.S. locations starting next year; owners and enthusiasts can test the new Bronco lineup in challenging terrain and experience authenticity in the wild
Bronco lifestyle is unleashed through Bronco Nation, an independent online community that enables owners and enthusiasts to share and discover off-roading adventures including trails, vintage Bronco vehicle information and event calendars; new apparel available, too
Ford will unveil the all-new Bronco two- and four-door models, plus Bronco Sport at 8:00 p.m. EDT on July 13 when customers can reserve a new Bronco with a $100 refundable deposit Read More Here!!

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Watch the Rivian R1T Electric Truck Tear through the Desert!

The Michigan/California-based company lets us in on hot-weather testing procedures.

As far as electrified pickup trucks go, a bunch are expected to hit the market soon, including the 2021 Ford F-150 and the Nikola Badger. We’re not betting against either of those, but we will put money on the used-to-be-Michigan-based Rivian and its R1T battery-powered truck. The company uploaded four videos over the weekend of its new truck pounding sand, dirt and rocks while testing in the desert. Read More Here!!!